ABSOLUTE GLOW. NO WRINKLES.

ABSOLUTE GLOW. NO WRINKLES.
It seems that it is not wrinkles but hyperpigmentation areas and pigmented lesions that are responsible for making the skin look older. An uneven skin colour is one of the main factors that determine the age we appear.
 
Does pigmentation increase with age?
 
Yes. Pigmented lesions intensify with age.
  • 30% of women over 30 years old
  • 90% of women over 50 years of age
  • Increasingly more frequent in young people between 20 and 30 years of age
 
What are the main causes of pigmentation?
 
They result of pigmentation are mainly caused from excessive exposure to the sun and blue light (HEV), which is emitted by computers and mobile devices and has a similar effect to UV radiation, as well as hormonal factors (such as the use of oral contraception or changes that occur in a young body during pregnancy or a reduction in the level of oestrogen in women during menopause).
 
In a defensive reaction, melanocytes produce increased amounts of pigment, which is transported to the epidermis, causing visible pigmented lesions (accumulated melanin) on the skin surface. The key enzyme for this process is tyrosinase and its increased activity. However, it is lipofuscin which is responsible for the dark brown colour of the spots – an enzyme which is produced in the process of lipid oxidation and is considered to be an intracellular marker of ageing (a so-called ‘wear-and-tear’ pigment).
 
Dr Irena Eris Lumissima series - Why does it work?
 
An innovative brightening complex that blocks the production of melanin.
 
It is based on a combined action, improving not only the colour, but also the quality of the skin – two main factors determining its youthful appearance.
 
The unique Pigment-Block Complex contained in the Lumissima series’ formula acts at the skin’s cellular level, providing it with spectacular illumination and visibly evened colour. It comprises three active ingredients that affect the skin at three different stages of the formation of hyperpigmentation areas: 
 
  • MelanoBlocker – prevents the activation of tyrosinase by blocking the production of melanin in melanocytes.
  • Vitamin PP – blocks the transportation of melanin to the epidermal cells.
  • Oleo europea + Jujube – these plant ingredients derived from olives and jujube reduce the accumulation of lipofuscin which makes the spots brown.
 
The result? A reduction in hyperpigmentation areas of 25% on average is visible already after 3 weeks of treatment. The Dr Irena Eris Lumissima series effectively acts on spots: hormonal, age-related and post-sunlight. It also reduces skin redness.
 
 
Fresh and glowy skin, while providing an anti-ageing action.
 
Besides an even colour, high quality skin care provides elasticity, density, firmness and suppleness. Unfortunately, already after 25 years of age, the skin starts to lose collagen, its main supportive protein. Moreover, the fibres loosen. As a result, the skin becomes flabbier, the tissues start to droop and wrinkles and hamster-like cheeks become more visible.
 
In order to prevent this and achieve a complex rejuvenating effect, the enriched Lumissima formula with an ingredient that improves the skin’s quality by stimulating fibroblasts towards the production of new collagen. 
 
Biotactic peptide (a signal matrikine) works in two directions:
  • it stimulates the synthesis of collagen in fibroblasts – it has the ability to ‘send’ and transport information immediately to the skin cells; it activates the growth factor TGF-β (which becomes completely blocked with age), leading to
    an increased synthesis of collagen;
  • it protects collagen fibres against degradation – it inhibits the creation of metalloproteinases and proinflammatory cytokines, which damage proteins.
 
Therefore, the skin becomes more elastic and firmed and wrinkles are smoothed out. The rejuvenating formula has also been enriched with emollients and ceramides – ingredients which make the skin smooth and soft; by sealing the hydrolipid barrier they improve skin moisture and prevent dehydration.
Brightening & Anti-Aging Day Cream SPF 20
 
A cream for everyday care of skin with hyperpigmentation and uneven skin tone, lacking in radiance. It contains unique, brightening Pigment-Block Complex technology, peptides to stimulate collagen production, ceramides to prevent moisture loss and an SPF 20 filter to protect the skin against the harmful effects of UV radiation, which are one of the main factors that cause hyperpigmentation. If used regularly, it ensures even skin tone, protects against hyperpigmentation, moisturises, softens, smooths wrinkles and rejuvenates the appearance of the entire face. Ideal to wear under makeup.
 
Studies have confirmed that a 3-week application of the cream:
  • reduces hyperpigmentation by 24%,
  • reduces wrinkles by 40%,
  • improves the moisture level (93%),
  • brightens the skin (93%),
  • makes the skin soft (100%).
 
Whitening & Regenerating Night Cream  
 
A cream for everyday evening care for skin with hyperpigmentation and uneven skin tone, lacking in radiance. It contains unique, brightening Pigment-Block Complex technology, peptides to stimulate collagen production, emollients and ceramides to prevent moisture loss. If used regularly, it ensures even skin tone, protects against hyperpigmentation, moisturises, softens, smooths wrinkles and rejuvenates the appearance of the entire face. It intensely regenerates the skin at night, guaranteeing a healthy, radiant look in the morning. 
 
Studies have confirmed that a 3-week application of the cream:
 
  • reduces hyperpigmentation by 25%,
  • reduces wrinkles by 38%,
  • moisturises the skin (100%),
  • smooths out the skin (100%),
regenerates the skin (97%).  
Instant Smoothness & Glow Eye Cream  
 
Dark shadows and bags under the eyes make the skin look tired and sad. A light cream, 
recommended for use in the morning and in the evening, which gently lightens the skin around the eyes, eliminates visible wrinkles, swelling and signs of tiredness. It effectively regenerates, evens out the tone and intensely smooths out the skin for a fresh and radiant look. The protein and peptide complex contained in the formula nourishes and strengthens the fine, sensitive skin around the eyes. The cream is an ideal makeup base. 
 
Studies have confirmed that a 3-week application of the cream to the area around the eyes, reduces dark shadows under the eyes by 35%.
 
Luminizing Age Correcting Day Serum  
 
An intense day serum which brightens hyperpigmentation areas and leaves the skin more radiant. It contains unique, brightening Pigment-Block Complex technology and peptides to stimulate collagen production. It intensifies the effect of day cream and immediately gives the skin a radiant glow and healthy colour. It regenerates, moisturises and leaves the skin soft and smooth. It is recommended for use under Lumissima day cream. It is an excellent makeup base.
 
Studies have confirmed that a 3-week application of the cream:
  • reduces hyperpigmentation by 29%,
  • reduces wrinkles by 37%,
  • nourishes the skin (93%),
  • ensures healthy skin colour (93%),
  • regenerates the skin (89%).
 
About Dr Irena Eris
 
Dr Irena Eris is the only Polish brand admitted in the Comité Colbert exclusive club that brought together only exclusive French brands - such as Cartier, Chanel, Dior, Hermès, Louis Vuitton and prestigious cultural institutions such as Musée du Louvre. This brand is not only for skincare and makeup but cosmetic institutes and hotels. It has existed since 1983 and is considered a luxurious brand. 
 
The brand is the most recognisable cosmetics brand in Poland, plus Dr Irena herself has won numerous recognition and awards. By the way, the name Dr Irena Eris is actually the name of the owner - Irena Szołomicka-Orfinger. She's a pharmacist.   
 
Where to buy Dr Irena Eris’s products?
 
Dr Irena Eris products are currently available exclusively at Novela Singapore stores only. All prices are in Singapore Dollars, Dr Irena Eris Bright & Anti-Ageing Day Cream SPF20, 50ml costs SGD 99, Dr Irena Eris Lumissima Luminizing & Age Correcting Day Serum 30ml costs SGD 94 and Dr Irena Eris Instant Smooth & Glow Eye Cream 15ml costs SGD 67. 
 
Have you tried Dr Irena Eris before?   

 

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